Photo from Vivo Imaging Conference 2023 launched of V3 imaging chip
Chinese smartphone giant Vivo has showcase its latest the V3 imaging chip, setting the stage for a fierce battle in the world of smartphone photography. With a relentless commitment to innovation and a desire to surpass competitors, Vivo’s new chip, boasting an impressive 6 nanometer process, is a game-changer in the increasingly competitive market.
The V3 chip’s cutting-edge features include a newly designed multi-concurrent AI-ISP architecture and second-generation Frame Info Tunneling (FIT) technology. This powerful combination results in an unparalleled user experience, delivering breathtaking 4K cinema-like bokeh—the dreamy blur that accentuates the main subject while softening the background, making images come to life with artistic brilliance.
Vivo’s prowess doesn’t stop there.
The V3 chip boasts automatic subject focus detection and switching, cinema-grade skin optimization, and cinematic color processing. In a bold move, Vivo has become the first Android phone maker to enable 4K cinema-quality portrait videos, complete with post-processing functions, taking smartphone videography to the next level.
Not content with just an advanced chip, Vivo introduces the Vivo Origin Imaging Engine (VOIE), a revolutionary enhancement that elevates image quality, color, tone, and computing functionality to astounding heights.
In collaboration with Zeiss, a renowned German optics company, Vivo announces the “Vario-Apo-Sonnar” standard periscope lens design. This groundbreaking innovation promises high-performance zoom quality and macro shooting capabilities, empowering users to explore the world of photography like never before.
Vivo’s relentless pursuit of excellence has already yielded impressive results. The latest data from market research company Canalys revealed that Vivo emerged as the top smartphone vendor in China during the second quarter of this year, capturing an impressive market share of 18 percent. Even amidst an overall 5 percent year-on-year decline in China’s smartphone market.
